Brand & Campaign Designer — New York
Selected work 2019 — Present
Selected work
Six case studies · hover to previewArchive
Concept & product workWhat I do
Four practices, one systemBrands I've designed for
Off the clock
A camera is just another way of framing a composition.
Outside of design I shoot photo and video around New York on a Sony ZV-E10 and an Insta360 — short vlogs, food, street scenes, ordinary days. It keeps my eye trained on light, framing and pacing — the same instincts a campaign key visual runs on.
youtube.com/@honeyinnewyorkCurrently open to new work
About
Design is how I make complexity feel human.
Based in — New York, NY
Currently — Designer, Chubb
Works in — Brand systems, campaign, digital, print
Tools — Figma, After Effects, Premiere Pro, Illustrator, Photoshop, InDesign
Hi again — I'm You Mee, a brand and campaign designer based in New York. My foundation spans illustration, arts and cultural management, and digital experience design — so I bring both a maker's eye and a systems thinker's discipline to every brief.
At Chubb I partner with global marketing, communications and brand teams on campaign visuals, motion assets and reusable systems — US Open and Australian Open sponsorship, the Chubb Studio content series, the “Being” employer brand campaign, and engagement work across EMEA and APAC.
Before that I was at UBS (Wealth Management), Razorfish (on Alfa Romeo), EHE Health and Global Brands Group — branding, campaign design and digital experiences across finance, automotive, healthcare and retail.
I hold a Master of Professional Studies in Arts and Cultural Management from Pratt Institute and a Bachelor of Fine Arts in Illustration from Parsons School of Design. The illustration training is why I think in composition; the management degree is why I think in systems and stakeholders.
Outside of work I make videos, explore visual storytelling, and document everyday moments through design and media.
Experience
SelectedEducation
MPS, Arts & Cultural Management
New York
Strategy, stakeholder management and cultural programming — the vocabulary I use when a brand system has to survive a dozen teams and three time zones.
BFA, Illustration
The New School, New York
Drawing, composition and visual narrative. Still the foundation of how I build a frame, a layout and a campaign key visual.
Currently open to new work
Currently open to new work
Let's work together.
A project, a role, or a question about the work — this is the fastest way to reach me. Pick whichever fits below and it will open an email with the subject already filled in.
- Based in
- New York, NY
- Currently
- Designer, Chubb
- Reply time
- Usually within a few days